OSHKOSH B'GOSH
Say "OshKosh B'gosh" campaign was inspired by 1986 Say "OshKosh B'gosh" commercial. Goal is to create an engaging mobile experience with a logo lockup that clearly represents the playfulness of the contest and brand.
Challenges:
• Lockup must horizontal
• Need to be playful and thorough
• Must include "video contest & sweepstakes"
• Must include quotation marks
OSHKOSH B'GOSH
Logo lockup was designed for the launch of 2011 back to school uniform shop. Goal was to establish and design an unique symbol that can be utilized across all mediums and channels.
Challenges:
• Must be brand appropriate
• Evergreen and season-less
• Need to relay back to "B'gosh University"
• Easily configured to different orientations
KUCK IMMIGRATION PARTNERS
Hired to re-brand firm's identity and enhance web presence. Goal is to design a logo lockup that's authoritative, simple and official.
Challenges:
• Lockup must include full name & slogan
•"Kuck" must be prominent
DESIGN EXERCISE
Self initiated logo designs.